We will work with you to integrate a customized logo or your pre-existing logo so that it will appear in the address bar, as well as next to your site when your visitors bookmark any of your pages.

Typically, the mind registers images before text. When shoppers see your logo on your website or amongst the array of their bookmarked pages, they are much more likely to remember your store.

A small, but important detail that works wonders in boosting brand recognition and customer loyalty, Favicons are a professional touch and the "icing on the cake" for your Yahoo! Store.